Friday, May 23, 2008 

Do You See What I See

You have probably seen the image of a women that is actually two images in one. Some people that look at the image see an old woman while other people that look at the same image see a beautiful young woman. How you choose to look at that image determines whether you see a beautiful young woman or an old woman. The same thing applies to jewelry and craft photography.

For example, if you and I where to photograph the same piece of jewelry, chances are pretty good that your image would look different than mine. Why is that? Because I try to compose the perfect image in my mind first before I even pick up my camera.

On the other hand, you may just place the jewelry item in your photo light box without spending time to pick out a good background color for your image or arrange the jewelry nicely before you take the photograph. Then you turn on the lights and your camera, point the camera at the jewelry and take a few photographs of the jewelry and quit. You probably spent ten minutes or less photographing that piece of jewelry. Is my assumption of your jewelry photography correct?

When I take the photograph of the same piece of jewelry, I take time to choose the proper background, lay out the jewelry nicely, take several photographs of that item, then I check them to see if the images appear the way that I pictured them to look in my mind. I may not like what I see after I have taken the first couple of photographs so I may rearrange the jewelry, change the background, reposition my camera, or make adjustments to the lighting. I may take twenty to sixty photographs and spend twenty to forty minutes photographing that same piece of jewelry that you spent just ten minutes photographing.

I do this because when people see my jewelry photograph I want them to see the beautiful young woman instead of the old woman.

Which image of the woman do you want people to see when they view your jewelry photograph?

Jim Juris is a photographer who specializes in craft and jewelry photography. He has written an ebook titled- Inexpensive Jewelry Photography Techniuqes: How to use inexpensive techniques to photograph jewelry, craft, collectible, and online auction items. To learn more about his ebook, please visit http://www.inexpensivejewelryphotography.com Jim provides two free excerpts from his ebook along with 4 recommendations for taking better photographs of jewelry and craft items.

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